Innovation and Entrepreneurship


Innovation and Entrepreneurship is focused on developing knowledge, skills and understanding of how an innovative idea, product or process can be used to form a new and successful business, or to help an existing firm to grow and expand.

Areas of study

Innovation and Entrepreneurship is a strong complementary major for students completing a Bachelor of Commerce. A number of the courses are also available to students in other degree programmes and are especially relevant to those studying sciences and technology related disciplines.

You can study Innovation and Entrepreneurship in the following programmes:

What you will learn

You will develop essential understanding and knowledge of how to test whether an innovative idea, product or processes will be demanded by customers, how to finance start-up ventures and innovation projects, and how to sell and market new products and services into national and international market places.

Career opportunities

A wide and varied range of roles and careers is open to you when you study Innovation and Entrepreneurship at either the undergraduate or postgraduate level including working in a start-up or innovative business, business development, management consulting, or as an entrepreneurial manager.

More information

For more information see the Business School website: Why study Innovation and Entrepreneurship?