Co-founder at Bouqo
Vanisha Narsey completed her PhD in Marketing titled “Peeling back the curtain: Exploring the brand backstory”. She is the Co-founder of Bouqo.
Key facts
Career: Co-founder Bouqo
Programme: Bachelor of Commerce, Master of Commerce, PhD
Subjects: Marketing
I completed my undergraduate and postgraduate study back-to-back at the University of Auckland, and it was because of the great support I received that I carried on to do my PhD.
"My experience was unique – I had a supervisor in the US and one in Auckland, so I was able to split my time between the two locations. I completed field work here in Auckland, Pennsylvania, and New York.
“The department encouraged and were really supportive of me attending international conferences each year, where I could network, put my research out there and find opportunities to strengthen it.
“There was plenty of funding available. I was given space to work in the Business School, and I also worked as a teaching assistant. I was part of a great cohort of PhD students and I feel like I really made the most of PhD life.