The Department of Marketing delivers programmes and courses that focus on satisfying customer needs through product and service development and planning, pricing, advertising, promotion and distribution.

We are recognised for a unique combination of breadth in knowledge, varied research perspectives, diverse experience and innovative teaching.


Learn about our research capabilities, groups and information about postgraduate research undertaken our students.

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The Department of Marketing provides high-quality teaching and research supervision from leading academics at the University of Auckland Business School.

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View our programme advisers, key department contacts and where we are located.

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Find details and contact information for our academic and professional staff.

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